Sylmarie “Sísi” Rivera Ruiz

Vintage look at the Beverly Hills Hotel

Digital Marketer | Visual Artist

Digital content producer and marketing strategist translating data and insight-driven ideas into solutions, compelling content and cross-platform media plans that create measurable results.

As a result of 12 years of experience across 7 cities in the USA, South America and Europe creating solutions for clients in various business sectors including: technology, health, financial services, fashion and media, I offer a holistic approach to challenge-solving, opportunity-seeking executable ideas.

As you will see in the chart below, I provide a versatile set of skills in multiple business areas. These skills have been acquired as a result of my never-ending curiosity and eagerness to learn more about the big picture in order to be of meaningful service to my clients.

After all, everything is interrelated and interdependent; and nothing exists in isolation.


Proficiencies


Education


Business Project Management Technical Skills


Digital Marketing Technical Skills


Graphic Design & Digital Imagery Technical Skills


Timeline

2019

Digital Marketing Consultant, LFG

February 1, 2019

Digital Marketing Consultant, LFG

Digital marketer & visual artist– specializing in luxury brands, fashion, and hospitality industries. (1) Research & holistic analysis: Market, audience & competitive research before planning course of action— establishing best practices and growth opportunities, guiding acute analysis into action and results. Optimizing strategy through the review of KPIs. (2) Solutions:…

Read more
2018

Business Marketing Consultant, BLOCKv: Blockchain Tech

January 31, 2018

Business Marketing Consultant, BLOCKv: Blockchain Tech

Blockchain Marketing Start-Up As it is true in any start-up, I had to wear multiple hats while achieving the goals I was hired to achieve. – Market research in collaboration with the team — to establish targets, and formulate a go-to-market strategic plan to attain corporate clients. – Developing of…

Read more
2017

Senior Marketing Manager, Onestone Capital

January 31, 2017

Senior Marketing Manager, Onestone Capital

– Managed all marketing activity (consisting mostly of digital) to achieve sell of our listings in less than 6 months. Listings included both residential and commercial properties. – Managed the marketing of each one of our rental listings– a real estate portfolio comprised of residential properties in Manhattan, Brooklyn and…

Read more
2015

E-Commerce / Marketing & Sales, Luxuryia

July 1, 2015

E-Commerce / Marketing & Sales, Luxuryia

My first entrepreneurial venture brought me a great deal of fulfillment. As a result of having to “wear” multiple “hats” every single day, this experience polished my business acumen; and skillset grow at a faster rate than at any other previously-held position. I created an ethical fashion brand with its…

Read more
2013

Marketing Project Manager, Guidewell Connect Agency

May 6, 2013

Marketing Project Manager, Guidewell Connect Agency

This position brought me back to the marketing and creative services arena; and introduced me to the health care industry. Guidewell Connect became the inside agency for Blue Cross Blue Shield companies, as well as agency to other external clients within the industry. The primary responsibility of this role was…

Read more
2012

Project Manager, ING: Multinational Banking & Financial Services

April 30, 2012

Project Manager, ING: Multinational Banking & Financial Services

ING promoted me to a leadership position after only 6 months; following the achievement of becoming the #1 performer by improving the processes already in place, increasing productivity by 31% while decreasing the number of possible errors. While being the youngest person in the calculations department, I was entrusted a…

Read more
2009

Digital Success Manager, Contactica: Digital Marketing Services Agency

February 2, 2009

Digital Success Manager, Contactica: Digital Marketing Services Agency

The primary responsibility of this position was to communicate to clients what and how we could improve their bottomline through the strategic use the digital media available during this time. I became a liaison between clients, our marketing strategists and our production & creative services team—  serving as an integrator….

Read more
2007

Ambassador / Talent, Teamwork: Talent Agency Certified Fitness Instructor: Fitness Gallery, International Fitness Center

January 1, 2007

Ambassador / Talent, Teamwork: Talent Agency  Certified Fitness Instructor: Fitness Gallery, International Fitness Center

As a brand ambassador my goal was to educate people, increase the client’s brand awareness and generate new sales opportunities. My job consisted on reaching out and engaging with people in different settings— an experience that greatly influenced the person who I’ve become— outgoing, and amicable. As a on-camera talent,…

Read more
2006

B.A. in Business Administration, InterAmerican University of Puerto Rico

November 11, 2006

B.A. in Business Administration, InterAmerican University of Puerto Rico

  I feel especially proud of this accomplishment as this was the first goal I set in my young-adult life. The goal being to earn my bachelor’s degree by age 18— goal I accomplished while also being part of the University’s Student Council and while also working a fitness instructor….

Read more

The map above illustrates the seven places I’ve worked from. I believe I’ve learned a great deal from simply experiencing life in these different places— a knowledge not acquired through job roles, but through integrating into different societies, and welcoming the experience of different cultures.

Let’s work together!